Editors Letter

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Melabrations

For those who may be wondering, Melabrations is a combination of Mela gence and Celebrations. We are already celebrating our 10th anniversary this year. Cheers to us!

Somehow, Melabrations embodies the spirit of our company. As our name Melagence suggests - for those who may be wondering: "agence" standing for agency and „Mela" for my first name- we love to bring things together and create unexpected combinations. We enjoy merging things that may seem incompatible or contain an oxymoron and finding new and exciting ways to bring them together.

One important lesson l have learned in the first decade at the agency is that changing one's perspective can be incredibly helpful, especially when facing challenging times.

This is why, through our editorial shoot, we hope to share our love for perspective shifts with you. The shoot features our beloved designers from various angles and perspectives.

Another equally important lesson is that taking the time to acknowledge milestones, big and small, can bring joy and gratitude. This is why we think it is so important to celebrate anniversaries, inaugurations, or other special occasions. By celebrating the achievements of those around us, we can find inspiration and motivation to pursue our own dreams and aspirations. These events are a testament to the importance of perseverance, hard work, and the support of others in achieving our goals

Events like Diemme's 30th anniversary party in Copenhagen, which fused the best of Italian and Scandinavian lifestyles, the recent opening of the Christian Wijnants store in Berlin or ATP Atelier's new offices and showrooms in Stockholm, and of course, our own Melagence headquarters are noteworthy events that remind us of the power of community and collaboration. Let us use these occasions as a reminder to appreciate the supporters and partners in our lives and to take joy in their successes. Together, we can build a community that celebrates and uplifts one another.

I would also like to take this loth anniversary as an opportunity to thank everyone who has supported Melagence over the years. Especially my team members, both current and former, who have believed in my vision and helped make it a realitv.

This third edition of Melagence Paper offers a glimpse into our little Melagence universe. We hope you'll celebrate with us and enjoy reading ab. out the exciting things happening in our world. Cheers!

Mela

P.S. As we enjoy bringing things together so much, this text is a merging of my own words and responses generated by ChatGPT

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Articles from Issue #3
Celebrations in stores
Online exclusive
New Beginnings
Online exclusive
New chapter
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Diemme
Online exclusive
New Home
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Editors Letter
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Celebration?
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Perspectives
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This article was published Mar 04, 2024 as part of the Melagence Paper Issue #3