Issue #7

Momentum

Dear Melagence Community,

Momentum. It’s more than just a buzzword—it’s the driving force behind everything that propels us forward. Whether in fashion, sports, or lifestyle, momentum means movement, change, and sometimes the courage to venture into entirely new territory.

This issue of the Melagence Paper is all about that drive. We highlight stories, brands, and ideas that create momentum—from family-run businesses to innovative performance wear.

In January, we will launch our first collaboration with Elisa Gaito from the renowned Milanese agency, in Paris. Our goal? To generate energy together, learn from each other, and build something new. This spirit of collaboration is what keeps us moving.

We’re also entering an exciting partnership with Schönbuch. Brands like Schönbuch show that interior design can be so much more than functionality. It’s about bringing personality into spaces and giving them momentum through thoughtful design.

This issue demonstrates how momentum can take many forms. It’s about taking unconventional paths and staying bold. It’s about true authenticity—because in times of rapid change, only those who stay true to themselves remain relevant.

Momentum is more than just a theme—it’s a call to action. Whether you’re a retailer navigating a changing market, a brand seeking your next breakthrough, or someone who simply loves fashion and sports—this Paper is here to inspire you to keep moving forward, take risks, and find your own path.

I always find it fascinating how all these stories and ideas come together to form a bigger picture—vibrant, bold, and timeless. That’s Melagence—and that’s exactly what we want to convey with this Paper.

Enjoy the read!